Book A Free Call
Helping brands scrub up and sell more online.
Strategic branding and e-commerce expertise, without the BS. Because you've got better things to spend money on than expensive agencies.
Strategic branding and e-commerce expertise, without the BS. Because you've got better things to spend money on than expensive agencies.
.png)
In 2021, we helped launch and optimise 20+ brands with an average conversion rate of 5.5%*.
*Averaged across websites designed by Yonder in 21. For reference - Shopify 2021 CR benchmark was: 0.9% (mobile) & 1.4% (desktop).
Let's be clear - your brand needs to be memorable.
We specialise in the two activities that make the most difference between your brand surviving and thriving: Branding & E-commerce Design.
If your brand doesn't stop the scroll - you are toast. We can help you with:
We design e-commerce websites that convert. We've got you covered for:
A celebration in the joy of not being (too) hungover with our friends over at Tend-2. Although the Tend-2 signature hangover supplement is science-backed and serious with its claims, we wanted to bring a sense of freedom, fun and personality to the health care world. The end result was a brand system that leverages bright and bold colours on pack and reinforced by fun, relatable imagery. The perfect blend of smart and casual.
Yonder partnered up with designer Ed Stroud to create a bespoke set of illustrations and packaging for XO Tea's loose-leaf & tea-bag range. The work included designs to represent unique flavours from their core range, and introduce a new ‘native range’. We had a blast creating a suite of illustrations that emphasised the ingredients, whilst maintaining consistency across the range. A gold foiled logo on the front of pack adds a refined touch that reflects XO Tea's high-quality product and brand values.
Yonder teamed up with Australia's #1 Lash Serum brand 'Lash Rehab' to rollout a complete brand redesign; including website, packaging and marketing strategy. Since launching a new Shopify 2.0 site with a focus on bold imagery and social proof, Lash Rehab experienced an average conversion rate of 5.23% (+145% vs previous 9-month period). As an ongoing partner of ours, we are excited to see the Lash Rehab team continuing to kick goals in 2022.
Custom swimwear specialists, Delfina Sport contracted Yonder to design a new Shopify site that reflects a more modern brand image and creates a seamless experience to cater for custom and DTC sporting garments. After their recent launch (April 2022), we can't wait to see the effects an optimised user experience and a Salesforce integration for lead generation has on the brand.
One's a Maverick and one's a goose.
.png)
With a background in marketing and e-commerce for global brands (like L'Oreal, Lancome, Heinz, Kraft etc), Mav is the brand strategist and e-commerce expert behind Yonder.
When you book a call with us, he will be the one to discuss your brand goals and whether Yonder is the right partner to bring them to life.
.png)
.png)
Don't let looks deceive you, Luke is the creative genius in our studio and is our expert for all things identity design, branding, illustration and packaging.
Luke is passionate about creating new and unique designs and will always be there to push your branding in a direction that evokes emotion and intrigue.
"Having worked in the corporate marketing world before starting Yonder, I was always shocked at the level of inefficiency and vanity metrics used by common marketing agencies.
At Yonder, we understand the opportunity cost of every dollar and pride ourselves on providing long term value by keeping things lean and specialised. We are not your do-it-all agency.
We craft bespoke branding and/or e-commerce packages depending on your specific needs. We are always happy to hear where you're at in your journey and make recommendations on the activities that will have the biggest impact on your brand succeeding.
The bottom line is - we are in your corner."
— Maverick, Director.
.png)
.png)
.png)
The Yonder Roster is a specialised and flexible team of e-commerce, design and marketing experts that assist can assist us in executing projects for Yonder. We bring these specialists in to achieve project goals where necessary.
"We were recommended the services of Yonder Studio and aren’t we glad that we were. Mav and Luke were an absolute pleasure to deal with and took our brand and business from a low-converting, low-speed, poorly designed store into one that truly reflects our leading brand. We’re already seeing the investment pay off! Couldn’t recommend their services highly enough, they went above and beyond through developing custom elements for the site and were always there to answer our calls whenever we needed. 5 stars!!!"
"These guys just get it. We came to Yonder with little to no knowledge on how to optimise our website content, navigation and user experience. Mav was instrumental in walking us through the best-practice strategies and providing us with different options to bring them to life. Luke was also able to design us a professional wholesale brochure to grow our network of stockists. We are so thankful for your support and we look forward to continuing to work together."
"We got in touch with Yonder to design a new learning platform for our Brow and Lash Co Academy and boy did they deliver. We have received some amazing feedback on our site experience since launching and can't thank the team at Yonder enough. Mav was always reliable and transparent throughout the experience and went above and beyond to make the Academy reflect the BLC brand image. We have worked with tons of agencies are so happy to have found a team we can trust!
"I’ve absolutely loved every moment working with Luke. I decided our brand needed a complete facelift and this is where Luke became a major component of the process — He exceeded all expectations and brought our designs to life with ease while maintaining incredibly quick turnarounds.
I look forward to continue working together on Tend-2."
"We are so thankful we found Mav and Luke. We have worked with both of them for over a year now and we have seen major growth in that period. We have learnt the importance of building a strong brand in our industry and the way the boys are able to bring this to life across channels has been a game-changer for us. Our (beautiful) website converts way above average and the packaging that Luke designed has really elevated our brand image. Here's to many more celebrations ahead!"
"Thank you so much for the help and guidance that Yonder has provided as a business owner and new brand. Mav you know how grateful I am for your knowledge, your transparency and your support. You have really helped me grow my brand and we wouldn't be where we are today without you. I had a vision and you have exceeded that vision. I couldn't recommend you guys more highly and I can't wait to bring to life all of our exciting plans."
.png){kind=avatar}
We love working with passionate brand owners that have a unique and authentic idea or offering. If this sounds like you, check out our process below:
What's your favourite dinosaur?
This call is about finding out whether we are the right fit for each other. We'll chat about where your project is at, your budget, your goals and whether we are the right partner to help you achieve these.
After a bespoke quote is approved, let's map it out...
Okay, so now we know what you need and we know we can get you there. But (unfortunately) every successful journey begins with a map and the key to creating compelling brand, packaging and/or Shopify designs is all in the planning. So we will walk you through all of the required assets needed from your side and brief in any brand or content assets you require.
The fun stuff...
Yeah we know we know, it's our favourite part too. We pride ourselves on creating brands that tell stories and make people feel. You'll see us striving for the perfect blend of art (creativity, imagery, wit) and science (strategy, behavioural psychology) to create a brand experience that connects with your audience and makes you more sales.
You now own a Ferrari, time to learn to drive it...
Throughout the design of your new favourite talking point, we will make sure you understand how to manage and get the most from your brand and your site. We will also ensure you have best-in-class applications integrated to allow you to better manage stock, promote social proof, convert leads and nurture repeat customers. This will save you a ton of time (and money).
Houston, we have liftoff.
Grab the bottle of bubbles, let's celebrate your launch!
But the hard work is only just beginning. Now it's time to put everything you have into building your brand and it's community.
Of course we can, we have migrated stores from other web platforms (like Wordpress and Squarespace) before and are happy to help you with the transition.
Come to the greener pastures of Shopify, we have cookies.
Most website builds take 2-4 weeks to complete, as long as you have all the required assets ready to go. If this isn't the case, we need to ensure all branding, imagery and content is up to scratch before we start the design process.
Branding and packaging design operate on similar timeframes. Each project is different, but branding projects can take between 3-8 weeks depending on the number of assets needed and the responsiveness of the client.
Our strength is in our boutique size and specialised focus. We started Yonder to help genuine people bring to life their ideas through unique branding and smart e-commerce design. Yes, there are plenty of other agencies that offer similar services, but we don't have any large overheads like rent or extensive staffing costs so we are able to pass that value on to you, the brand owner.
In saying that, we don't provide a quick-and-dirty service. We do everything with a brand-first approach and like to take our time to build out brand identities that are truly different and provide a competitive advantage in the market.
For sure, we love doing rebrands for clients. We're more than happy to discuss custom options if you want us to make any adjustments to your current design. We also provide tailored reports with recommendations to improve your site conversion rate - just ask!
Yes, we will ask you to fill out a questionnaire and provide visual references to kickoff the design process. We will also jump on a call with you to understand what your goals are and the style references you like.
Same deal for the website. We will work through what your motivations are and tease out any specific customisations and functionality you require. We will then give you a framework to provide us with all of the required assets to bring the site to life. This will include folders for all your branding assets, lifestyle and product imagery, copy and navigation. We will hold your hand through this process so it's all smooth sailing.
Yes. We offer support for the duration of 30 days post launch, so that if you have any questions, we're there to help. We also up-skill you on how to best navigate Shopify and the app integrations we have installed.
This is an easy one - we will only partner with brand owners that are passionate about creating something meaningful and are invested in their brand long-term. If this sounds like you, hit us up via the contact form below and we will be in touch to organise a 30 minute Zoom call to strategise around your project.
Note: If you need more than half an hour, just book a tee time and shout us a round of golf. We will be all ears for as long as you need.
Just reach out, we’re always around to answer any questions.
contact us.png)
.png)
.png)